Why Website Redesign Is Important
When visitors first land on a site, the design is the initial impression. An up-to-date design strengthens the brand, boosts sales, and builds trust in the product.
Why Change a Website’s Design? A redesign is needed if a website no longer performs its functions. Declining sales and reduced revenue often point to outdated design or a lack of professionalism in the original site creation.
GTRIX offers website redesign services at affordable rates.
Reasons to Update an Online Project’s Design
As mentioned, one key reason to update a website’s design is when it becomes outdated. New trends in web design emerge daily, making websites more user-friendly. Redesigning every 2-3 years, or at least every five, is recommended.
Note: If a site is over five years old, it may not display correctly on various devices, particularly smartphones. Check the display on devices of different sizes. If the display is incorrect, consider contacting GTRIX’s web studio for a redesign.
Updating is also recommended when technical errors are present. Optimizing helps with effective website promotion. Poor analytics metrics, such as falling conversion rates, may indicate that the design no longer interests visitors and may need refreshing, including content updates.
When a company plans to shift its marketing strategy, launch new product lines, or modernize products, a website update is essential. Alongside rebranding, a full redesign is often recommended. If the website was built using a website builder, it may be challenging for users to navigate, potentially causing them to leave for competitors.
Every industry has unique ways of presenting products and guiding users through the ordering process. The task for business owners is to engage developers who can make their site more functional than those of their competitors. Such experts work in our web studio.
What’s Included in a Redesign?
Entrepreneurs often ask, “What is a redesign?” It’s a set of actions to transform the website’s appearance and enhance its functionality. Based on client needs, a redesign may include:
- Creating a new logo to replace an outdated one.
- Updating the color scheme. Fonts and core colors should match the business theme, with modern touches added.
- GTRIX web studio offers to refresh the site’s content. Removing outdated content and unnecessary sections can improve loading speed, one of the benefits of any redesign. Low-quality images are replaced with high-quality ones, and text updates are recommended to increase conversion rates.
- Adding animated elements, which grab attention and add interactivity.
- Code optimization.
- Updating the menu and navigation, incorporating trends like filters.
What Determines the Cost of a Redesign?
The cost of website development varies based on complexity and urgency. The faster a site needs to be completed, the higher the cost. Redesign costs depend on the number of specialists involved and their expertise.
Steps for an Effective Website Redesign
The experts in our web studio know where to start with a website redesign. Specialists focus on website creation, promotion, and updating. GTRIX accepts redesign orders in Ukraine.
Steps of an online project redesign:
- Consultation with the client to understand their ideas. Based on collected information, specialists analyze the competitive landscape and target audience and outline tasks to be achieved.
- Creating a technical specification with new features to improve usability.
- Developing a new layout that maintains the project’s structure.
- Implementing the design.
- Programming, where developers refine the code and optimize the site for faster loading.
- Testing, to ensure the new design is functional and user-friendly. Errors are corrected as needed.
